Brass Balls

CD 1 - Have The Guts To Name Your Price

Here’s how successful people dictate the terms of how you do business with them...Charge what you’re worth and get it!

CD 2 - Do Or Die

If you want ordinary results, then follow the rules. But if you want extraordinary success, step outside your comfort zone and DON’T DO what everybody else in your market is doing

CD 3 - Success Is Not A Straight Line

Avoid thinking in terms of success or failure. That’ll kill you. If you want to get where you want to go faster and generate more profit, think in terms of what’s working and what isn’t. Bottom line: Test.

CD 4 - Success and Urgency

There’s a critical relationship between success and urgency. And you better know what it is how to use it for your business’ sake.

CD 5 - The Healthy Paranoia Factor

Nobody will ever care more about your business than you. So you MUST have a simple system of checks and balances in place to avoid revenue-sucking expenses in your business

CD 6 - Why Specialization Matters

Here’s how to use the magic of ‘perceived value’ to set yourself miles apart from the competition